Why Join? How Civil Society Organizations’ Attributes Signal Congruence and Impact Community Engagement

IF 3.2 Q1 POLITICAL SCIENCE Journal of Experimental Political Science Pub Date : 2021-10-19 DOI:10.1017/XPS.2021.27
Simon Hoellerbauer
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Abstract

Abstract Civil society organizations (CSOs) can facilitate collective action. This makes understanding what shapes whether people are likely to engage with CSOs critically important. This paper argues that whether an organization is perceived as congruent – similar to an individual in values – is a key determinant of whether individuals will engage with it. I use a conjoint survey experiment to test how organizational attributes signaling congruence influence respondents’ willingness to attend a hypothetical organization’s meetings. I find that individuals are more likely to choose organizations that are more likely to be congruent with them, except when it comes to funding. These findings imply that an individual’s level of comfort with a CSO matters for engagement; thus, CSOs need to consider how they match to their publics when reaching out to potential joiners. Furthermore, donors seeking to support CSOs need to pay attention to their impact on perceptions of congruence.
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为什么加入?民间社会组织的属性如何传递共识并影响社区参与
摘要民间社会组织可以促进集体行动。这使得了解人们是否有可能参与民间社会组织至关重要。本文认为,一个组织是否被认为是一致的——在价值观上与个人相似——是个人是否会参与其中的关键决定因素。我发现,除了在资金方面,个人更有可能选择与他们更一致的组织。这些发现表明,个人对CSO的舒适程度对参与度很重要;因此,民间社会组织在接触潜在参与者时,需要考虑如何与公众相匹配。此外,寻求支持民间社会组织的捐助者需要注意它们对一致性观念的影响。
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来源期刊
Journal of Experimental Political Science
Journal of Experimental Political Science Social Sciences-Sociology and Political Science
CiteScore
5.10
自引率
8.30%
发文量
25
期刊介绍: The Journal of Experimental Political Science (JEPS) features cutting-edge research that utilizes experimental methods or experimental reasoning based on naturally occurring data. We define experimental methods broadly: research featuring random (or quasi-random) assignment of subjects to different treatments in an effort to isolate causal relationships in the sphere of politics. JEPS embraces all of the different types of experiments carried out as part of political science research, including survey experiments, laboratory experiments, field experiments, lab experiments in the field, natural and neurological experiments. We invite authors to submit concise articles (around 4000 words or fewer) that immediately address the subject of the research. We do not require lengthy explanations regarding and justifications of the experimental method. Nor do we expect extensive literature reviews of pros and cons of the methodological approaches involved in the experiment unless the goal of the article is to explore these methodological issues. We expect readers to be familiar with experimental methods and therefore to not need pages of literature reviews to be convinced that experimental methods are a legitimate methodological approach. We will consider longer articles in rare, but appropriate cases, as in the following examples: when a new experimental method or approach is being introduced and discussed or when novel theoretical results are being evaluated through experimentation. Finally, we strongly encourage authors to submit manuscripts that showcase informative null findings or inconsistent results from well-designed, executed, and analyzed experiments.
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