Benefits of business conference participation for Australian SME managers: a case study of a belt and road initiative conference

IF 1.9 Q3 MANAGEMENT INDUSTRIAL AND COMMERCIAL TRAINING Pub Date : 2022-03-23 DOI:10.1108/ict-07-2020-0090

H. Djajadikerta, Tricia Ong, D. Ng, Terri Trireksani

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Abstract

Purpose This study aims to explore the benefits of participation in a topic-relevant business conference as a learning and professional development apparatus for senior managers of small- and medium-sized enterprises (SMEs). It analyzes the experiences of 12 Australian SME senior managers who participated in a Belt and Road Initiative (BRI) business conference in Hong Kong. Design/methodology/approach Data were collected through pre- and post-conference attendance interviews. Kirkpatrick and Kirkpatrick’s (2005) four levels framework was used to analyze the effectiveness of business conferences on the participants at four different levels of the framework: reaction, learning, behavior and results. Findings This study finds that the business conference has shown effectiveness for the participants at the reaction (Level 1), learning (Level 2) and behavior (Level 3), indicating that participation in a topic-relevant business conference is useful for the learning and professional development of SME managers. However, only a moderate level of results (Level 4) was identified from attending the BRI conference, which implies that the content and quality of the business conference may influence the achievement of expected results. Originality/value This paper contributes a new understanding of the benefits of topic-relevant business conference participation as a learning and professional development apparatus for SME senior managers.

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澳大利亚中小企业经理参加商务会议的好处:以“一带一路”倡议会议为例

目的本研究旨在探讨参加主题相关的商务会议作为中小企业高级管理人员的学习和专业发展工具的好处。分析了12位澳大利亚中小企业高级管理人员在香港参加“一带一路”倡议倡议（BRI）商务会议的经验。设计/方法/方法通过会前和会后的访谈收集数据。Kirkpatrick和Kirkpatric（2005）的四个层次框架用于分析商业会议在框架的四个不同层次上对参与者的有效性：反应、学习、行为和结果。研究结果本研究发现，商务会议在反应（1级）、学习（2级）和行为（3级）方面对参与者表现出了有效性，表明参加主题相关的商务会议对中小企业管理者的学习和职业发展是有用的。然而，参加“一带一路”倡议会议的结果只有中等水平（4级），这意味着商务会议的内容和质量可能会影响预期结果的实现。原创性/价值本文有助于对主题相关的商务会议参与作为中小企业高级管理人员的学习和专业发展工具的好处有一个新的理解。

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来源期刊

INDUSTRIAL AND COMMERCIAL TRAINING MANAGEMENT-

CiteScore

3.10

自引率

7.10%

发文量

期刊介绍： ■Action learning-principles and practice ■Applications of new technology ■Careers management and counselling ■Computer-based training and interactive video ■Continuing management education ■Learning methods, styles and processes ■Managing change ■Marketing, sales and customer services ■New training and learning methods ■Quality circles, team-working and business games ■Recruitment and selection ■Specialist training-needs and methods ■Youth employment and training ■Topicality Too much training theory takes too long to read and may not have immediate practical advantages.