The Optical and the Environmental: From Screens to Screenscapes

Abstract

The screen is not a pre established object: it becomes a screen—and that screen—when it interacts with a group of elements and relates to a set of practices that produce it as a screen. In this process of becoming screen, a crucial step is played by the space in which the screen is located and where spectators gather. The confluence of screen and space changes our perception of both: the screen displays the situatedness of its action, and the space its nature of medium. The landscape becomes a screenscape, in which individuals access images through which they negotiate with reality and others. Eventually, the insistence on becoming screen highlights the role of contingency and conjuncture in the process of mediation: screenscapes emerge according opportunities, conflicts, and potentialities. Hence a media archeology that, far from being linear and teleological, follows unpredicted paths and creates surprising links—a rhizomatic media archeology.