Marketing the Occupation to the Palestinians of the West Bank: Shabak Facebook Pages in Historical Context

IF 0.7 Q2 AREA STUDIES Israel Studies Pub Date : 2021-12-01 DOI:10.2979/israelstudies.27.1.01

H. Cohen

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引用次数: 2

Abstract

ABSTRACT:In recent years, Israel's Security Agency (Shabak) launched a new psychological warfare arena with an Arabic language Facebook page addressed to Palestinians, alongside more precisely targeted pages monitored by regional field officers (the so-called "Captains"). The messaging is nearly identical to the kind of propaganda the Zionist media has aimed at Palestinians for over a century: Israel is here to stay, Israel desires co-existence, but those who defy its authority suffer the consequences. The difference is that this time the messages are targeted, personal, illustrated with documentary footage of youths detained, homes demolished, calls for collaborators and informers, and preachy holiday greetings. These Facebook pages have acquired a huge following, but their comments show that the Palestinians are not buying the message. Some signal an interest in the dangled benefits, some respond with a slew of curses, while others use the platform to send political counter-messages. Social media has so far not succeeded in winning over the hearts and minds of Palestinians, though it may discourage them from joining the struggle against the occupation

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向约旦河西岸巴勒斯坦人推销占领：历史背景下的沙巴克脸书页面

摘要：近年来，以色列安全局（Shabak）推出了一个新的心理战平台，在Facebook上开设了一个面向巴勒斯坦人的阿拉伯语页面，同时还开设了由地区外勤官员（所谓的“上尉”）监控的更精确的页面。这一信息几乎与犹太复国主义媒体一个多世纪以来针对巴勒斯坦人的宣传完全相同：以色列将留在这里，以色列渴望共存，但那些违抗其权威的人将承受后果。不同的是，这一次的信息是有针对性的、个人化的，配有被拘留的年轻人、被拆除的房屋、呼吁合作者和告密者的纪录片片段，以及说教式的节日问候。这些脸书页面获得了大量粉丝，但他们的评论表明，巴勒斯坦人并不买账。一些人表示对悬挂的利益感兴趣，一些人则用一系列诅咒来回应，而另一些人则利用这个平台发出政治反信息。到目前为止，社交媒体还没有成功地赢得巴勒斯坦人的心，尽管它可能会阻止他们加入反对占领的斗争

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来源期刊

Israel Studies AREA STUDIES-

CiteScore

0.60

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0.00%

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期刊介绍： Israel Studies presents multidisciplinary scholarship on Israeli history, politics, society, and culture. Each issue includes essays and reports on matters of broad interest reflecting diverse points of view. Temporal boundaries extend to the pre-state period, although emphasis is on the State of Israel. Due recognition is also given to events and phenomena in diaspora communities as they affect the Israeli state. It is sponsored by the Ben-Gurion Research Institute for the Study of Israel and Zionism at Ben-Gurion University of the Negev and the Schusterman Center for Israel Studies at Brandeis University, in affiliation with the Association for Israel Studies.