{"title":"Application of theory to literary tourism: a comparison of parasocial interaction theory and co-creation theory","authors":"Amanda Belarmino","doi":"10.1080/1743873X.2022.2125812","DOIUrl":null,"url":null,"abstract":"ABSTRACT During the COVID-19 quarantine, reading increased worldwide and with it the demand for literary tourism. While previous research has examined the motivations for literary tourists, no generalizable theory has emerged. After analyzing the previous work on literary tourism, this study compared the applicability of parasocial interaction theory and co-creation theory for literary tourists. This study conducted four surveys of both literary society members and the general public. Most of the antecedents of co-creation theory were significant for literary tourists while two of the antecedents of parasocial interaction theory were applicable for the public, although the overall model was supported. For researchers, this is one of the first papers to apply social science theories to literary tourism. For literary destinations, partnering with literary societies can attract guests who want to help create the experience for themselves and other society members.","PeriodicalId":47192,"journal":{"name":"Journal of Heritage Tourism","volume":"18 1","pages":"18 - 35"},"PeriodicalIF":3.0000,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Heritage Tourism","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/1743873X.2022.2125812","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
ABSTRACT During the COVID-19 quarantine, reading increased worldwide and with it the demand for literary tourism. While previous research has examined the motivations for literary tourists, no generalizable theory has emerged. After analyzing the previous work on literary tourism, this study compared the applicability of parasocial interaction theory and co-creation theory for literary tourists. This study conducted four surveys of both literary society members and the general public. Most of the antecedents of co-creation theory were significant for literary tourists while two of the antecedents of parasocial interaction theory were applicable for the public, although the overall model was supported. For researchers, this is one of the first papers to apply social science theories to literary tourism. For literary destinations, partnering with literary societies can attract guests who want to help create the experience for themselves and other society members.
期刊介绍:
The Journal of Heritage Tourism ( JHT ) is a peer-reviewed, international transdisciplinary journal. JHT focuses on exploring the many facets of one of the most notable and widespread types of tourism. Heritage tourism is among the very oldest forms of travel. Activities such as visits to sites of historical importance, including built environments and urban areas, rural and agricultural landscapes, natural regions, locations where historic events occurred and places where interesting and significant living cultures dominate are all forms of heritage tourism. As such, this form of tourism dominates the industry in many parts of the world and involves millions of people. During the past 20 years, the study of tourism has become highly fragmented and specialised into various theme areas, or concentrations. Within this context, heritage tourism is one of the most commonly investigated forms of tourism, and hundreds of scholars and industry workers are involved in researching its dynamics and concepts. This academic attention has resulted in the publication of hundreds of refereed articles in various scholarly media, yet, until now there has been no journal devoted specifically to heritage tourism; Journal of Heritage Tourism was launched to fill this gap. JHT seeks to critically examine all aspects of heritage tourism. Some of the topics to be explored within the context of heritage tourism will include colonial heritage, commodification, interpretation, urban renewal, religious tourism, genealogy, patriotism, nostalgia, folklore, power, funding, contested heritage, historic sites, identity, industrial heritage, marketing, conservation, ethnicity, education and indigenous heritage.