Ashley M. Peterson, Andrew C. High, Raven Maragh-Lloyd, Ryan Stoldt, Brian Ekdale
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引用次数: 1
Abstract
ABSTRACT Drawing from the layer model of trust, this study examines what factors influence the perceived quality of search results. Participants (N = 256) conducted searches about current events and evaluated the quality of the results they received along with their trust in technology and attitudes toward the search topic. Consistent with the layer model of trust, people’s propensity to trust technology corresponded with greater perceptions of search quality, though the effect through people’s belief in Google’s search algorithm was stronger. Overall, increasingly specific assessments of layers of technology help explain why people evaluate search results to vary in quality.
期刊介绍：
Published quarterly for the Broadcast Education Association, the Journal of Broadcasting & Electronic Media contains timely articles about new developments, trends, and research in electronic media written by academicians, researchers, and other electronic media professionals. The Journal invites submissions of original research that examine a broad range of issues concerning the electronic media, including the historical, technological, economic, legal, policy, cultural, social, and psychological dimensions. Scholarship that extends a historiography, tests theory, or that fosters innovative perspectives on topics of importance to the field, is particularly encouraged. The Journal is open to a diversity of theoretic paradigms and methodologies.
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