When hospitality brands go green: the role of authenticity and stereotypes in building customer-green brand relationships

IF 6.9 2区 管理学 Q2 GREEN & SUSTAINABLE SCIENCE & TECHNOLOGY Journal of Sustainable Tourism Pub Date : 2023-04-25 DOI:10.1080/09669582.2023.2203406
Bee‐Lia Chua, S. Kim, Nancy Grace Baah, Hyoungeun Moon, Jongsik Yu, Heesup Han
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当酒店品牌走向绿色:真实性和刻板印象在建立客户绿色品牌关系中的作用
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来源期刊
CiteScore
23.10
自引率
8.90%
发文量
91
期刊介绍: The Journal of Sustainable Tourism advances critical understanding of the relationships between tourism and sustainable development. The journal publishes theoretical, conceptual and empirical research that explores one or more of the economic, social, cultural, political, organisational or environmental aspects of the subject. The Journal of Sustainable Tourism encourages critical views, as well as new ideas and approaches in relation to the theory and practice linking tourism and sustainability.
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