{"title":"Re-visiting hope as a discrete emotion and its role in Persuasion","authors":"Lijiang Shen, S. Li, Kelly Sweeney, Daniel Lee","doi":"10.1080/01463373.2023.2203827","DOIUrl":null,"url":null,"abstract":"ABSTRACT Revisiting hope as a discrete emotion, we investigated hope as a central concept in this study. Hope was explicated as a positive discrete emotion associated with a nonzero but uncertain prospect (with a probability between 0 and 1) of an unattained goal. Hope can be successfully induced with messages that highlight a discrepancy between the current state and an unattained goal in tandem with a positive but uncertain prospect of goal attainment. Hope’s persuasive impact above and beyond fear was tested in a web-based experiment with health messages that promoted sugar-sweetened beverages (SSBs) consumption reduction and support for related public policies. Results demonstrated the impact of hope on both SSB consumption reduction and policy support as well as its potential interaction with fear in conferring persuasive effects. These findings offer a guideline for experimental manipulations of hope and set the stage for replications and further tests of moderators.","PeriodicalId":1,"journal":{"name":"Accounts of Chemical Research","volume":null,"pages":null},"PeriodicalIF":16.4000,"publicationDate":"2023-04-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Accounts of Chemical Research","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/01463373.2023.2203827","RegionNum":1,"RegionCategory":"化学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"CHEMISTRY, MULTIDISCIPLINARY","Score":null,"Total":0}
引用次数: 1
Abstract
ABSTRACT Revisiting hope as a discrete emotion, we investigated hope as a central concept in this study. Hope was explicated as a positive discrete emotion associated with a nonzero but uncertain prospect (with a probability between 0 and 1) of an unattained goal. Hope can be successfully induced with messages that highlight a discrepancy between the current state and an unattained goal in tandem with a positive but uncertain prospect of goal attainment. Hope’s persuasive impact above and beyond fear was tested in a web-based experiment with health messages that promoted sugar-sweetened beverages (SSBs) consumption reduction and support for related public policies. Results demonstrated the impact of hope on both SSB consumption reduction and policy support as well as its potential interaction with fear in conferring persuasive effects. These findings offer a guideline for experimental manipulations of hope and set the stage for replications and further tests of moderators.
期刊介绍:
Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance.
Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.