What's in a word? Adopting a linguistic-style analysis of western MNCs’ global press releases

IF 8.9 1区 管理学 Q1 BUSINESS Journal of World Business Pub Date : 2023-02-01 DOI:10.1016/j.jwb.2022.101414
Michael Antioco , Kristof Coussement , Chavi Chi-Yun Fletcher-Chen , Christiane Prange
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引用次数: 3

Abstract

We advance research on the impact of business English as a lingua franca (BELF) on the communication of multinational companies (MNCs). Study 1 helps predict country-level variations of linguistic style in the English language of 2,223 press releases from US, UK, German, and French companies. Press releases are a specific genre of narratives used to engage investors. Study 2 demonstrates in a controlled quasi-experimental setting that adapting linguistic styles alongside well-established frameworks of cultural values can shape investors’ attitudes and intentions. Within-language linguistic style differences in the use of BELF can create barriers to communication fairly overlooked in International Business.

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一句话是什么?西方跨国公司全球新闻稿的语言风格分析
我们推进商务英语作为通用语言(BELF)对跨国公司(MNCs)沟通的影响的研究。研究1帮助预测了来自美国、英国、德国和法国公司的2223篇新闻稿中英语语言风格的国家层面变化。新闻稿是一种特殊的叙事类型,用于吸引投资者。研究2在受控的准实验环境中表明,调整语言风格以及建立良好的文化价值观框架可以塑造投资者的态度和意图。在使用BELF的过程中,语言风格的差异会造成在国际商务中被忽视的沟通障碍。
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来源期刊
CiteScore
16.50
自引率
11.20%
发文量
73
期刊介绍: The Journal of World Business holds a distinguished position as a leading publication within the realm of International Business. Rooted in a legacy dating back to 1965, when it was established as the Columbia Journal of World Business, JWB is committed to disseminating cutting-edge research that reflects significant advancements in the field. The journal actively seeks submissions that propel new theoretical frameworks and innovative perspectives on International Business phenomena. Aligned with its domain statement, submissions are expected to possess a clear multinational, cross-border, or international comparative focus, while remaining pertinent to the study of management and organizations. JWB particularly encourages submissions that challenge established theories or assumptions, presenting pioneering or counterintuitive findings. With an inclusive approach, the journal welcomes contributions from diverse conceptual and theoretical traditions, encompassing allied social sciences and behavioral sciences. Submissions should either develop new theories or rigorously test existing ones, employing a variety of qualitative, quantitative, or other methodological approaches. While JWB primarily caters to scholars and researchers, it values contributions that explore implications for Multinational Enterprises and their management, as well as ramifications for public policy and the broader societal role of business.
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