Autumn Shafer, Sheetal J. Patel, Cynthia M. Bulik, Nancy Zucker
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引用次数: 2
Abstract
The purpose of this study was to examine the effects of message framing strategies and approach avoidance trait moderators on health communication intervention messages aimed at encouraging adaptive coping among parents of those children with eating disorders (PCEDs). Parents of children with eating disorders (N = 108) were randomly assigned in a three-condition (gain frame, loss frame, and control) online message pretesting experiment. Outcome measures included decisional balance (Transtheoretical Model) and behavioral intentions. Gain frames were more beneficial in promoting adaptive behaviors among PCEDs, as loss frames were often harmful. Findings are qualified by approach/avoidance moderator interactions. Formative research benefits from incorporating experimental pretesting methods. Interventions using framed messages should consider relevant personality traits that serve as moderators to behavior adoption.
期刊介绍：
The Journal of Applied Biobehavioral Research, launched in 1993, aims to disseminate findings of behavioral science research which have applications to current problems of society. By publishing relevant research and emphasizing the excellence of experimental design, as well as potential applicability of experimental results, the journal bridges the theoretical and applied areas of biobehavioral research. The Journal of Applied Biobehavioral Research serves as a means of communication among scientists, as well as between researchers and those engaged in the task of solving social and biomedical problems.
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