{"title":"Natural heritage tourism: does co-creation matter?","authors":"Bailey Ashton Adie, Babak Taheri, M. Gannon","doi":"10.1080/14724049.2022.2079651","DOIUrl":null,"url":null,"abstract":"ABSTRACT Using a mixed-methods approach, this study investigates value co-creation within the context of natural heritage tourism. It focuses on those visiting the largest lake-water cave in the world: Alisadr, Iran. Semi-structured interviews (n = 22) were conducted to explore visitor experiences, complemented by a face-to-face questionnaire (n = 850) investigating the relationships among perceptions of value co-creation, leisure involvement, perceived experience value, satisfaction, and braggart word-of-mouth. The findings demonstrate that perceived value co-creation, leisure involvement, and perceived experience value influence visitor satisfaction and braggart word-of-mouth, with theoretical and managerial implications provided by way of conclusion.","PeriodicalId":39714,"journal":{"name":"Journal of Ecotourism","volume":null,"pages":null},"PeriodicalIF":2.4000,"publicationDate":"2022-05-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Ecotourism","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/14724049.2022.2079651","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 1
Abstract
ABSTRACT Using a mixed-methods approach, this study investigates value co-creation within the context of natural heritage tourism. It focuses on those visiting the largest lake-water cave in the world: Alisadr, Iran. Semi-structured interviews (n = 22) were conducted to explore visitor experiences, complemented by a face-to-face questionnaire (n = 850) investigating the relationships among perceptions of value co-creation, leisure involvement, perceived experience value, satisfaction, and braggart word-of-mouth. The findings demonstrate that perceived value co-creation, leisure involvement, and perceived experience value influence visitor satisfaction and braggart word-of-mouth, with theoretical and managerial implications provided by way of conclusion.
期刊介绍：
The Journal of Ecotourism seeks to advance the field by examining the social, economic, and ecological aspects of ecotourism at a number of scales, and including regions from around the world. Journal of Ecotourism welcomes conceptual, theoretical, and empirical research, particularly where it contributes to the dissemination of new ideas and models of ecotourism planning, development, management, and good practice. While the focus of the journal rests on a type of tourism based principally on natural history - along with other associated features of the man-land nexus - it will consider papers which investigate ecotourism as part of a broader nature based tourism, as well as those works which compare or contrast ecotourism/ists with other forms of tourism/ists.
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