{"title":"Born to Run: The Transmedia Evolution of the Bruce Springsteen Memoir from Book to Stage and Screen","authors":"L. Watson","doi":"10.1080/03007766.2021.2010308","DOIUrl":null,"url":null,"abstract":"ABSTRACT This article explores how the genre of rock memoir took a new cultural and commercial turn with the publication of Springsteen’s book Born to Run (2016). It traces how the book became the foundation for a transmedia project that unfolded across several platforms (including the Broadway stage and Netflix) over the course of two years (2016–2018). This transmedia project worked to construct the twenty-first-century Springsteen as an artist and commentator whose work lies at the intersections of rock, popular literature, scripted theater, and the screen.","PeriodicalId":46155,"journal":{"name":"POPULAR MUSIC AND SOCIETY","volume":"45 1","pages":"279 - 299"},"PeriodicalIF":1.3000,"publicationDate":"2021-12-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"POPULAR MUSIC AND SOCIETY","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/03007766.2021.2010308","RegionNum":3,"RegionCategory":"艺术学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"0","JCRName":"MUSIC","Score":null,"Total":0}
引用次数: 0
Abstract
ABSTRACT This article explores how the genre of rock memoir took a new cultural and commercial turn with the publication of Springsteen’s book Born to Run (2016). It traces how the book became the foundation for a transmedia project that unfolded across several platforms (including the Broadway stage and Netflix) over the course of two years (2016–2018). This transmedia project worked to construct the twenty-first-century Springsteen as an artist and commentator whose work lies at the intersections of rock, popular literature, scripted theater, and the screen.
期刊介绍：
Popular Music and Society, founded in 1971, publishes articles, book reviews, and audio reviews on popular music of any genre, time period, or geographic location. Popular Music and Society is open to all scholarly orientations toward popular music, including (but not limited to) historical, theoretical, critical, sociological, and cultural approaches. The terms "popular" and "society" are broadly defined to accommodate a wide range of articles on the subject. Recent and forthcoming Special Issue topics include: Digital Music Delivery, Cover Songs, the Music Monopoly, Jazz, and the Kinks. Popular Music and Society is published five times per year and is a peer-reviewed academic journal supported by an international editorial board.
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