Linking Dynamic Absorptive Capacity and Service Innovation for Born Global Service Firms: An Organization Innovation Lens Perspective

Abstract

Grounded in the dynamic capabilities approach and organizational sub-system view on internationalization, this quantitative study develops and empirically tests a model of international market performance of born global service firms. While several scholars highlighted innovativeness as a driver of competitiveness for born global firms, the capacities underlying the born global firm's innovativeness have received limited scholarly attention, specifically, dynamic absorptive capacities (exploratory, transformative, and exploitative learning capacities). The uniqueness of this paper posits that dynamic absorptive capacities in a born global service firm have contributed to innovation and resulted in international market outcomes. The data was collected using the survey method from born global service firms and was analyzed using structured equation modeling. The findings of this study reveal that service innovation and business strategy are critical drivers of international performance for born global service firms. The paper contributes to the literature on the significance of absorptive capacity in born global service firms by identifying those dynamic absorptive capacities that operate in a composite set of relationships with other capabilities and significantly contribute to their innovation, impacting their internationalization outcomes. This study also supplements the theoretical and practical implications derived from the key findings of this study and provides future research directions.