M. Haenlein, A. Kaplan, Chee‐Wee Tan, Pengzhu Zhang
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引用次数: 43
Abstract
Artificial Intelligence (AI), defined as “a system’s ability to correctly interpret external data, to learn from such data and to use those learnings to achieve specific goals and tasks through fle...
期刊介绍：
The Journal of Management Analytics (JMA) is dedicated to advancing the theory and application of data analytics in traditional business fields. It focuses on the intersection of data analytics with key disciplines such as accounting, finance, management, marketing, production/operations management, and supply chain management. JMA is particularly interested in research that explores the interface between data analytics and these business areas. The journal welcomes studies employing a range of research methods, including empirical research, big data analytics, data science, operations research, management science, decision science, and simulation modeling.
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