{"title":"Is the YouTube Animation Algorithm-Friendly? How YouTube’s Algorithm Influences the Evolution of Animation Production on the Internet","authors":"X. Ribes","doi":"10.1177/1746847720969990","DOIUrl":null,"url":null,"abstract":"YouTube has become a great showcase for audiovisual products and a source of income for a number of creators. Several pioneers of internet animation migrated to this platform to provide greater visibility and economic security for their productions. A group of YouTubers, so-called ‘Reply Girls’, achieved rapid economic benefits by publishing content without any value, neither artistic nor communicative, but that deceived YouTube’s remuneration system and prioritization algorithm. To fight this phenomenon, YouTube subsequently applied changes to its prioritization algorithm and monetization plans. In this article, the author examines more than 3,300 videos published by 25 animation channels between 2006 and 2018 with Digital Methods tools to analyse how the changes applied to the platform policies have influenced and shaped the evolution of animation production on the internet.","PeriodicalId":43271,"journal":{"name":"Animation-An Interdisciplinary Journal","volume":"15 1","pages":"229 - 245"},"PeriodicalIF":0.3000,"publicationDate":"2020-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/1746847720969990","citationCount":"4","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Animation-An Interdisciplinary Journal","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1177/1746847720969990","RegionNum":2,"RegionCategory":"艺术学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"0","JCRName":"FILM, RADIO, TELEVISION","Score":null,"Total":0}
引用次数: 4
Abstract
YouTube has become a great showcase for audiovisual products and a source of income for a number of creators. Several pioneers of internet animation migrated to this platform to provide greater visibility and economic security for their productions. A group of YouTubers, so-called ‘Reply Girls’, achieved rapid economic benefits by publishing content without any value, neither artistic nor communicative, but that deceived YouTube’s remuneration system and prioritization algorithm. To fight this phenomenon, YouTube subsequently applied changes to its prioritization algorithm and monetization plans. In this article, the author examines more than 3,300 videos published by 25 animation channels between 2006 and 2018 with Digital Methods tools to analyse how the changes applied to the platform policies have influenced and shaped the evolution of animation production on the internet.
期刊介绍：
Especially since the digital shift, animation is increasingly pervasive and implemented in many ways in many disciplines. Animation: An Interdisciplinary Journal provides the first cohesive, international peer-reviewed publishing platform for animation that unites contributions from a wide range of research agendas and creative practice. The journal"s scope is very comprehensive, yet its focus is clear and simple. The journal addresses all animation made using all known (and yet to be developed) techniques - from 16th century optical devices to contemporary digital media - revealing its implications on other forms of time-based media expression past, present and future.
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