{"title":"Mobilizing Media Attention in the Era of Networked Publics: A Contentious Publicness Framework","authors":"Rong Wang, Wenlin Liu, Alvin Zhou","doi":"10.1080/08838151.2023.2251631","DOIUrl":null,"url":null,"abstract":"ABSTRACT Guided by the framework of contentious publicness, this study examines the role of mass media organizations in facilitating digital activism during the 2019–2020 Hong Kong anti-extradition movement. We collected movement tweets targeting media organizations, conceptualized as public-media messages, to identify what media outlets and what narratives were likely to generate more engagement. Findings revealed that activists tended to mobilize media based on colonial history and legitimacy. Furthermore, topic areas, media type, and technological affordances were all related to message publicness measured by the number of retweets and likes. Implications are provided regarding the process of mobilizing for contentious publicness.","PeriodicalId":48051,"journal":{"name":"Journal of Broadcasting & Electronic Media","volume":"67 1","pages":"466 - 486"},"PeriodicalIF":2.0000,"publicationDate":"2023-08-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Broadcasting & Electronic Media","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1080/08838151.2023.2251631","RegionNum":2,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 0
Abstract
ABSTRACT Guided by the framework of contentious publicness, this study examines the role of mass media organizations in facilitating digital activism during the 2019–2020 Hong Kong anti-extradition movement. We collected movement tweets targeting media organizations, conceptualized as public-media messages, to identify what media outlets and what narratives were likely to generate more engagement. Findings revealed that activists tended to mobilize media based on colonial history and legitimacy. Furthermore, topic areas, media type, and technological affordances were all related to message publicness measured by the number of retweets and likes. Implications are provided regarding the process of mobilizing for contentious publicness.
期刊介绍：
Published quarterly for the Broadcast Education Association, the Journal of Broadcasting & Electronic Media contains timely articles about new developments, trends, and research in electronic media written by academicians, researchers, and other electronic media professionals. The Journal invites submissions of original research that examine a broad range of issues concerning the electronic media, including the historical, technological, economic, legal, policy, cultural, social, and psychological dimensions. Scholarship that extends a historiography, tests theory, or that fosters innovative perspectives on topics of importance to the field, is particularly encouraged. The Journal is open to a diversity of theoretic paradigms and methodologies.
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