Meet the Media Characters From Another Culture: Influence of Ethnocentrism on Parasocial Interaction

Q1 Social Sciences Psychology of Popular Media Culture Pub Date : 2017-11-20 DOI:10.1037/ppm0000168
Mu Hu, Minghui Chen, Mengjie Li, Z. Yin
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引用次数: 1

Abstract

The present study investigates the influence of audiences’ ethnocentrism on their parasocial interaction (PSI) with sitcom characters. A total of 156 American college students participated in the study that involved viewing a British sitcom and its American remake. For audiences with high ethnocentrism, PSI with the male character in the American remake was significantly higher than that with the corresponding character in the British sitcom, whereas for people with low ethnocentrism, PSI with the male character in the British sitcom was significantly higher than that with the corresponding character in the American remake. People with high as well as low ethnocentrism did not exhibit significant PSI difference with the female character in the British sitcom and its American remake.
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与来自另一种文化的媒体人物相遇:民族中心主义对反社会互动的影响
本研究调查了观众的种族中心主义对他们与情景喜剧角色的准社会互动(PSI)的影响。共有156名美国大学生参与了这项研究,他们观看了一部英国情景喜剧及其美国翻拍版。对于种族中心主义程度较高的观众,美国翻拍版中男性角色的PSI显著高于英国情景喜剧中相应角色的PSI,而对于种族中心论程度较低的观众,英国情景喜剧的男性角色PSI显著高于美国翻拍剧中相应角色。具有高种族中心主义和低种族中心主义的人与英国情景喜剧及其美国翻拍版中的女性角色没有表现出显著的PSI差异。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
4.80
自引率
0.00%
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0
期刊介绍: Psychology of Popular Media Culture ® is a scholarly journal dedicated to publishing empirical research and papers on how popular culture and general media influence individual, group, and system behavior. The journal publishes rigorous research studies, as well as data-driven theoretical papers on constructs, consequences, program evaluations, and trends related to popular culture and various media sources. Although the journal welcomes and encourages submissions from a wide variety of disciplines, topics should be linked to psychological theory and research.
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