{"title":"Queer recognition and politics on YouTube: the circulation of Filipino Miss Universe fans’ reaction videos","authors":"J. A. Lorenzana","doi":"10.1080/01292986.2022.2063913","DOIUrl":null,"url":null,"abstract":"ABSTRACT One popular genre of YouTube content in the Philippines is the Miss Universe reaction video made by queer fans during pageant viewing parties. The videos show hysterical and dramatic expressions of fans which are conceptualized as a form of queer expression, kabaklaan [Diaz (2018). Biyuti from below: Contemporary Philippine cinema and the transing of Kabaklaan. Transgender Studies Quarterly, 5(3), 404–424]. By analyzing the circulation of the videos, the present study aims to identify the roles of YouTube users and digital platforms in the transformations of the queer expression. My findings suggest that the affordances of YouTube (visibility, participation, dissemination) contribute to the commodification of the reaction videos and the popularization of queer emotional performances. At the same time, YouTube provides a facility where users can participate in the politics of queer recognition. The study shows how circulation can account for cultural transformations and continuity on digital platforms.","PeriodicalId":46924,"journal":{"name":"Asian Journal of Communication","volume":"32 1","pages":"417 - 433"},"PeriodicalIF":1.5000,"publicationDate":"2022-09-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Asian Journal of Communication","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1080/01292986.2022.2063913","RegionNum":2,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 1
Abstract
ABSTRACT One popular genre of YouTube content in the Philippines is the Miss Universe reaction video made by queer fans during pageant viewing parties. The videos show hysterical and dramatic expressions of fans which are conceptualized as a form of queer expression, kabaklaan [Diaz (2018). Biyuti from below: Contemporary Philippine cinema and the transing of Kabaklaan. Transgender Studies Quarterly, 5(3), 404–424]. By analyzing the circulation of the videos, the present study aims to identify the roles of YouTube users and digital platforms in the transformations of the queer expression. My findings suggest that the affordances of YouTube (visibility, participation, dissemination) contribute to the commodification of the reaction videos and the popularization of queer emotional performances. At the same time, YouTube provides a facility where users can participate in the politics of queer recognition. The study shows how circulation can account for cultural transformations and continuity on digital platforms.
摘要在菲律宾,YouTube上流行的一种内容是酷儿粉丝在选美晚会上制作的环球小姐反应视频。这些视频展示了粉丝们歇斯底里和戏剧性的表情,这些表情被概念化为一种酷儿表情,kabaklaan[Diaz(2018)。Biyuti from below:当代菲律宾电影和kabaklaan的转变。跨性别研究季刊,5(3),404–424]。通过分析视频的传播情况,本研究旨在确定YouTube用户和数字平台在酷儿表达转变中的作用。我的研究结果表明,YouTube的可供性(可见性、参与性、传播性)有助于反应视频的商品化和酷儿情感表演的普及。与此同时,YouTube提供了一个设施,用户可以在这里参与酷儿识别的政治。这项研究展示了流通如何解释数字平台上的文化转型和连续性。
期刊介绍:
Launched in 1990, Asian Journal of Communication (AJC) is a refereed international publication that provides a venue for high-quality communication scholarship with an Asian focus and perspectives from the region. We aim to highlight research on the systems and processes of communication in the Asia-Pacific region and among Asian communities around the world to a wide international audience. It publishes articles that report empirical studies, develop communication theory, and enhance research methodology. AJC is accepted by and listed in the Social Science Citation Index (SSCI) published by Clarivate Analytics. The journal is housed editorially at the Wee Kim Wee School of Communication and Information at Nanyang Technological University in Singapore, jointly with the Asian Media Information and Communication Centre (AMIC).