{"title":"Mitt Romney in Denver: “Obamacare” as Ideological Enthymeme","authors":"J. Kirk","doi":"10.1075/JAIC.5.3.01KIR","DOIUrl":null,"url":null,"abstract":"This paper argues that surface-level analysis of political argument fails to explain the effectiveness of ideological enthymemes, particularly within the context of presidential debates. This paper uses the first presidential debate of the 2012 election as a case study for the use of “Obamacare” as an ideological enthymeme. The choice of a terminological system limits and shapes the argumentative choices afforded the candidate. Presidential debates provide a unique context within which to examine the interaction of ideological constraints and argument due to their relatively committed and ideologically homogenous audiences.","PeriodicalId":41908,"journal":{"name":"Journal of Argumentation in Context","volume":"5 1","pages":"227-248"},"PeriodicalIF":0.2000,"publicationDate":"2016-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1075/JAIC.5.3.01KIR","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Argumentation in Context","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1075/JAIC.5.3.01KIR","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 1
Abstract
This paper argues that surface-level analysis of political argument fails to explain the effectiveness of ideological enthymemes, particularly within the context of presidential debates. This paper uses the first presidential debate of the 2012 election as a case study for the use of “Obamacare” as an ideological enthymeme. The choice of a terminological system limits and shapes the argumentative choices afforded the candidate. Presidential debates provide a unique context within which to examine the interaction of ideological constraints and argument due to their relatively committed and ideologically homogenous audiences.
期刊介绍：
The Journal of Argumentation in Context aims to publish high-quality papers about the role of argumentation in the various kinds of argumentative practices that have come into being in social life. These practices include, for instance, political, legal, medical, financial, commercial, academic, educational, problem-solving, and interpersonal communication. In all cases certain aspects of such practices will be analyzed from the perspective of argumentation theory with a view of gaining a better understanding of certain vital characteristics of these practices. This means that the journal has an empirical orientation and concentrates on real-life argumentation but is at the same time out to publish only papers that are informed by relevant insights from argumentation theory.
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