{"title":"The Effect of Media Coverage on Employer Reputation","authors":"M. Panico, Sascha Raithel, Elena Michel","doi":"10.1080/08997764.2014.963228","DOIUrl":null,"url":null,"abstract":"A growing body of research examines the formation of employer reputation. One potential driver is media coverage. Using content analysis data for media coverage and survey data, this study examines different dimensions of media coverage, namely, social and functional news and their impacts on employer reputation. Results show that in particular negative functional and social news affect employer reputation, although the impact of negative social news is more indirect and delayed.","PeriodicalId":29945,"journal":{"name":"JOURNAL OF MEDIA ECONOMICS","volume":"27 1","pages":"181 - 198"},"PeriodicalIF":0.4000,"publicationDate":"2014-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/08997764.2014.963228","citationCount":"15","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"JOURNAL OF MEDIA ECONOMICS","FirstCategoryId":"96","ListUrlMain":"https://doi.org/10.1080/08997764.2014.963228","RegionNum":4,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"COMMUNICATION","Score":null,"Total":0}
引用次数: 15
Abstract
A growing body of research examines the formation of employer reputation. One potential driver is media coverage. Using content analysis data for media coverage and survey data, this study examines different dimensions of media coverage, namely, social and functional news and their impacts on employer reputation. Results show that in particular negative functional and social news affect employer reputation, although the impact of negative social news is more indirect and delayed.
期刊介绍：
The Journal of Media Economics publishes original research on the economics and policy of mediated communication, focusing on firms, markets, and institutions. Reflecting the increasing diversity of analytical approaches employed in economics and recognizing that policies promoting social and political objectives may have significant economic impacts on media, the Journal encourages submissions reflecting the insights of diverse disciplinary perspectives and research methodologies, both empirical and theoretical.
京公网安备 11010802042870号
京ICP备2023020795号-1
分享
求助内容：
应助结果提醒方式：
扫码关注我们
