Book Reviews : Michael Norton and Purba Dutt, Getting Started in Communication: A Practical Guide for Activists and Organisation, New Delhi, Sage Publications, 2003, 176 pp
{"title":"Book Reviews : Michael Norton and Purba Dutt, Getting Started in Communication: A Practical Guide for Activists and Organisation, New Delhi, Sage Publications, 2003, 176 pp","authors":"J. Shah","doi":"10.1177/097135570401300107","DOIUrl":null,"url":null,"abstract":"Effective communication has unlimited potential; it is one of the main planks on which the success of an organisation stands. One of the most difficult tasks for organisations today is to understand all routes of communication and keep the right ones as open as possible. A wide range of communication routes, or should we say tools and their sheer advancement, makes communicating easy but at the same time lays a complex trap where a choice is difficult to exercise.","PeriodicalId":45394,"journal":{"name":"Journal of Entrepreneurship","volume":"13 1","pages":"100 - 103"},"PeriodicalIF":2.1000,"publicationDate":"2004-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1177/097135570401300107","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Entrepreneurship","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1177/097135570401300107","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0
Abstract
Effective communication has unlimited potential; it is one of the main planks on which the success of an organisation stands. One of the most difficult tasks for organisations today is to understand all routes of communication and keep the right ones as open as possible. A wide range of communication routes, or should we say tools and their sheer advancement, makes communicating easy but at the same time lays a complex trap where a choice is difficult to exercise.
期刊介绍：
The Journal of Entrepreneurship is a multidisciplinary forum for the publication of articles and research and discussion of issues that bear upon and enfold the field of entrepreneurship. Topics appropriate and related to entrepreneurship include intrapreneurship, managership, organisational behaviour, leadership, motivation, training and ethical/ moral notions guiding entrepreneurial behaviour. Disciplinary boundaries that straddle entrepreneurship theory and research include economics, psychology, sociology, anthropology, history, management and others. The journal particularly welcomes articles that advance our understanding of entrepreneurship phenomenon across different national and cultural contexts. Articles should be well articulated and substantive. The journal is peer-reviewed.
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