Intellectual property rights considerations for US software firms with business interests in China

T. Daim, Ramin Neshati, Songphon Munkongsujarit
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Abstract

US technology firms have ventured into the Chinese market over the past couple of decades only to find that their potential market opportunities have been sharply curtailed by governmental, social, technology adoption and competitive barriers that they did not anticipate or that they were too quick to dismiss as non-consequential. In this paper, we highlight some of the challenges faced by US software firms with business interests in China. After outlining the major issues faced by these firms and a pithy survey of the relevant academic literature, we delve into our main research question, to-wit: how can US software firms profitably operate in China without compromising their IP portfolios and stem the losses from piracy and other emerging threats?
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对在中国有商业利益的美国软件公司的知识产权考虑
在过去的几十年里,美国科技公司冒险进入中国市场,却发现他们的潜在市场机会被政府、社会、技术采用和竞争障碍大大削弱,这些障碍是他们没有预料到的,或者他们很快就把它们视为无关紧要的。在本文中,我们重点介绍了在中国有商业利益的美国软件公司所面临的一些挑战。在概述了这些公司面临的主要问题并对相关学术文献进行了简要的调查之后,我们深入研究了我们的主要研究问题,即:美国软件公司如何在不损害其知识产权组合的情况下在中国盈利,并遏制盗版和其他新兴威胁带来的损失?
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