Research on Public Service Facilities for Customers with Children in Shopping Malls

Abstract

: This study focuses on the public service facility (men’s toilet, women’s toilet, multipurpose toilet, baby room, kids’ toilet) zone arrangement in the shopping malls. The purpose is to find out the problem between the arrangement of public service facilities and the customer needs that can be fed back to the planning of public service facilities in shopping malls. In this study, we analyzed the function distribution for customers with children and customer behaviors by field survey in Ario-kameari, Aeonmall-hinode and LaLaport-tachikawa tachihi to make the current situation clear. And based on the results of quantitative analysis on the equipments of the service facilities and the user behavior observation, we conducted interview investigation and found out the correlation between the distribution of facilities, equipments and user needs. And finally, it provides several directions for further improvement of public service facilities for customers with children in shopping malls.