{"title":"Effet de la capacité d’une annonce à évoquer la nostalgie sur l’intention d’achat du produit : un essai de modélisation","authors":"Leila Lefi Hajlaoui, A. Gharbi","doi":"10.1016/J.RGO.2017.04.002","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":100861,"journal":{"name":"La Revue Gestion et Organisation","volume":"199 1","pages":"124-130"},"PeriodicalIF":0.0000,"publicationDate":"2017-05-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"La Revue Gestion et Organisation","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1016/J.RGO.2017.04.002","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
京公网安备 11010802042870号
京ICP备2023020795号-1
分享
求助内容：
应助结果提醒方式：
扫码关注我们
