{"title":"Project Management Standards","authors":"Ansgar Kühn","doi":"10.1201/9781420083934.ch6","DOIUrl":null,"url":null,"abstract":"Successful implementation of strategies is crucial to any company. Gaining new customers, conquering new markets, developing new products or services or implementing new business models, classically referred to as (international) business development, are important elements of strategic initiatives. Companies, in particular of smaller and medium size, are often challenged with successfully executing these, mostly temporary, undertakings with existing resources and within their current organizational structure. The majority of these activities fulfil all criteria of projects and should be executed as such accordingly.","PeriodicalId":41546,"journal":{"name":"Journal for International Business and Entrepreneurship Development","volume":"34 1","pages":""},"PeriodicalIF":1.5000,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal for International Business and Entrepreneurship Development","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1201/9781420083934.ch6","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0
Abstract
Successful implementation of strategies is crucial to any company. Gaining new customers, conquering new markets, developing new products or services or implementing new business models, classically referred to as (international) business development, are important elements of strategic initiatives. Companies, in particular of smaller and medium size, are often challenged with successfully executing these, mostly temporary, undertakings with existing resources and within their current organizational structure. The majority of these activities fulfil all criteria of projects and should be executed as such accordingly.