Tabloid Newspapers in Post-Communist Hungary

IF 1.7 3区 文学 Q2 COMMUNICATION Javnost-The Public Pub Date : 1998-01-01 DOI:10.1080/13183222.1998.11008683
Á. Gulyás
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引用次数: 13

Abstract

AbstractAn important and particular feature of post-communist transformation in the media in East Central Europe was the rise of a section of the press devoted to sensation and scandals. This development was the result of different processes which occurred with the system change. The most important changes were the end of political control of the press; the liberalisation and marketisation of press markets; the commercialisation of the media and changing media consumption patterns. The development of sensational press was influenced by changing market conditions in post-communist media, particularly the saturation and shrinking of the press market (the expanding but increasingly competitive advertising sector and the limited potential for considerable financial gains in the national dailies market) foreign investment, changes in newspaper demand (such as in reading habits and decreasing buying power of the population), and post-communist cultural changes, with emphasis on internationalisation and promotio...
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后共产主义匈牙利的小报
【摘要】后共产主义时代东欧媒体转型的一个重要而独特的特征是,一批致力于轰动和丑闻报道的媒体的兴起。这种发展是随着制度变化而发生的不同过程的结果。最重要的变化是政治对媒体控制的结束;新闻市场的自由化和市场化;媒体的商业化和不断变化的媒体消费模式。轰动新闻的发展受到后共产主义媒体市场条件变化的影响,特别是新闻市场的饱和和萎缩(广告部门不断扩大,但竞争日益激烈,全国日报市场获得可观财务收益的潜力有限)、外国投资、报纸需求的变化(例如阅读习惯和人口购买力的下降)以及后共产主义文化变化。强调国际化和推广…
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来源期刊
Javnost-The Public
Javnost-The Public COMMUNICATION-
CiteScore
2.50
自引率
0.00%
发文量
13
期刊介绍: Javnost - The Public, an interdisciplinary peer-reviewed social and cultural science journal published by the European Institute for Communication and Culture in association with the Faculty of Social Sciences, University of Ljubljana, addresses problems of the public sphere on international and interdisciplinary levels. It encourages the development of theory and research, and helps understand differences between cultures. Contributors confront problems of the public, public communication, public opinion, public discourse, publicness, publicity, and public life from a variety of disciplinary and theoretical perspectives.
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