{"title":"Marie Kondo and the Joy of Things: Affective Discourses of Housekeeping","authors":"Kristin M. Swenson","doi":"10.1353/cul.2023.0023","DOIUrl":null,"url":null,"abstract":"Abstract:This essay argues that the discourses of love and affective attachments are remapped from our primary social relationships onto our household objects, providing further insight into our current crisis of social reproduction. Turning to Marie Kondo's widely circulated imperative to retain only those objects (socks, furniture, household goods) that \"spark joy,\" and to cultivate affective attachment to those objects, this essay explores the directive toward intense consumerism as a means to manage personal and cultural anxieties during times of neoliberal precarity.","PeriodicalId":46410,"journal":{"name":"Cultural Critique","volume":"8 4 1","pages":"30 - 42"},"PeriodicalIF":0.2000,"publicationDate":"2023-05-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Cultural Critique","FirstCategoryId":"90","ListUrlMain":"https://doi.org/10.1353/cul.2023.0023","RegionNum":4,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"CULTURAL STUDIES","Score":null,"Total":0}
引用次数: 2
Abstract
Abstract:This essay argues that the discourses of love and affective attachments are remapped from our primary social relationships onto our household objects, providing further insight into our current crisis of social reproduction. Turning to Marie Kondo's widely circulated imperative to retain only those objects (socks, furniture, household goods) that "spark joy," and to cultivate affective attachment to those objects, this essay explores the directive toward intense consumerism as a means to manage personal and cultural anxieties during times of neoliberal precarity.
期刊介绍:
Cultural Critique provides a forum for international and interdisciplinary explorations of intellectual controversies, trends, and issues in culture, theory, and politics. Emphasizing critique rather than criticism, the journal draws on the diverse and conflictual approaches of Marxism, feminism, psychoanalysis, semiotics, political economy, and hermeneutics to offer readings in society and its transformation.