Framing and Bias: A Literature Review of Recent Findings

Abstract

Framing bias is an individual decision-making misconception caused by the fact that a person interprets the surrounding world according to a decision frame chosen by her or his subjective opinion. This article aims to review various kinds of factors that cause and affect framing or lead to debiasing, i.e. a decrease in the resulting framing bias. The objective of the study is carried out using a literature review that analyzes recent empirical studies. As a result, numerous factors are identified that according to the studies have an impact on framing. It transpires that four broader groups of these factors can be established – decision situation setup (amount of information, additional presentation of options), experience (knowledge, engagement), effort (attention, complexity, the amount of information to process) and demographics (gender, nationality).