Technical Note - New Bounds for Cardinality-Constrained Assortment Optimization Under the Nested Logit Model

Oper. Res. Pub Date : 2023-05-17 DOI:10.1287/opre.2023.2469
S. Kunnumkal
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Abstract

Assortment optimization involves determining the optimal set of products to show customers and is a fundamental problem in retail operations. The nested logit choice model is a popular and widely used choice model to capture customer behavior. In “New Bounds for Cardinality-Constrained Assortment Optimization Under the Nested Logit Model,” Kunnumkal presents a new method for making the assortment decisions under the nested logit choice model when there is a constraint on the number of products that can be offered within each nest. Computational experiments reveal that the assortments obtained by the solution method are near optimal, with the average optimality gap being under 1%.
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技术说明-嵌套Logit模型下基数约束分类优化的新边界
分类优化包括确定向顾客展示的最优产品集,是零售业务中的一个基本问题。嵌套logit选择模型是一种流行的、广泛使用的用于捕捉客户行为的选择模型。在“嵌套Logit模型下基数约束分类优化的新边界”中,Kunnumkal提出了在嵌套Logit选择模型下,当每个巢中可以提供的产品数量有限制时,进行分类决策的新方法。计算实验表明,该方法得到的分类接近最优,平均最优性差距小于1%。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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