Fuzzy AHP Approach for Supply Chain Strategy Selection : A Post - Pandemic Scenario

Q2 Business, Management and Accounting Prabandhan: Indian Journal of Management Pub Date : 2023-03-06 DOI:10.17010/pijom/2023/v16i3/169913

G. Sinha, Deepika Dhingra, Nilanjan Chattopadhyay

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Abstract

Supply chains have been severely disrupted globally due to the COVID-19 pandemic. The paper examined the strategic responses of automobile firms for meeting supply chain challenges they face post-pandemic. Data were collected using a specifically designed structured questionnaire from supply chain experts working with leading automobile manufacturing firms in India. The fuzzy analytic hierarchy process (FAHP), as a part of a multi-criteria decision-making model using R programming, was applied to identify and rank the choice of supply strategies using various criteria, such as lead time, logistics cost (holding cost, carrying cost, warehousing cost, handling cost), and the need of products. Two-wheeler and four-wheeler manufacturing firms were selected for the study. Logistics cost was found to be a dominant criterion, followed by a demand for products and lead time, which helped select an appropriate supply chain strategy. Buffering was observed to be the best strategic choice, and automation and robotics applications were the least preferred ones both for two-wheelers and four-wheeler manufacturing companies. The findings would be helpful to both practitioners and researchers in evaluating diverse strategic choices, especially under the risk and disruptions faced by business firms in the supply chain. © 2023, Associated Management Consultants Pvt. Ltd.. All rights reserved.

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供应链策略选择的模糊层次分析法:大流行后情景

由于新冠肺炎大流行，全球供应链严重中断。本文考察了汽车公司应对供应链挑战的战略反应，以应对大流行后面临的挑战。数据是通过与印度领先的汽车制造公司合作的供应链专家专门设计的结构化问卷收集的。采用模糊层次分析法(FAHP)作为基于R规划的多准则决策模型的一部分，利用交货时间、物流成本(持有成本、运输成本、仓储成本、搬运成本)和产品需求等多种准则对供应策略的选择进行识别和排序。两轮车和四轮车制造公司被选为研究对象。发现物流成本是一个主要的标准，其次是产品的需求和交货时间，这有助于选择合适的供应链战略。缓冲被认为是最佳的战略选择，自动化和机器人应用是两轮车和四轮车制造公司最不喜欢的应用。研究结果将有助于从业者和研究人员评估不同的战略选择，特别是在企业面临风险和供应链中断的情况下。©2023，联合管理顾问有限公司。版权所有。

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来源期刊

Prabandhan: Indian Journal of Management Business, Management and Accounting-Business, Management and Accounting (all)

CiteScore

3.30

自引率

0.00%

发文量

期刊介绍： Prabandhan: Indian Journal of Management (ISSN 0975-2854) : is a double blind peer reviewed refereed monthly journal that publishes papers on diverse areas of management such as Human Resource Management, Organizational Behaviour and Organizational Management, International Business, Knowledge Management, Environmental Management, Data Analysis and Decision Making, Technology and Operations Management, Strategic Decision Making, Negotiations and Competitive Decision Making, Ethics in Management, Corporate Governance, Corporate Social Responsibility, Public Management, Rural Management, General Management, Hotel Management, Intellectual Property Rights, Education Management, Communication Management, Lifecycle Management, Spiritual Management, Tourism Management, Hospitality Management, Leisure Management, Inventory Management, Waste Management, Hospital Management, among others. The objective of the Journal is to disseminate knowledge, which ensures good practice of professional management and its focal point is on research and reflections relevant to academicians and practicing managers. The Journal enjoys a pan India reach and a discernible international subscriber and readership base.