Business model innovation, strategic information and the role of analyst firms

IF 8 Q1 INFORMATION SCIENCE & LIBRARY SCIENCE Bottom Line Pub Date : 2017-09-22 DOI:10.1108/BL-06-2017-0012
B. Parnell, Ryan Stott, M. Stone, Eleni Aravopoulou, L. Timms
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引用次数: 7

Abstract

Purpose The purpose of this paper is to explore the role of analysts in providing information to support business model innovation. Design/methodology/approach This paper is based on initial research by two of the co-authors on business models (Stott et al., 2016), to which is added the experience of members of the team in working in strategic analyst firms or in working closely with clients of business analyst firms and further secondary data. Findings The findings of this paper show that analysts could do more to help their clients capture the opportunities and meet the threats of business model innovation, but this may require business leaders and analyst firms to think differently about their mutual relationship, particularly the briefs that clients provide analysts and how analysts aggregate information to provide a clearer picture of business model choices and their likely consequences. Research limitations/implications This paper needs confirmation of views by primary empirical research. Practical implications This study identifies the need for firms to brief their analysts to provide much enhanced information concerning business model opportunities and threats, and for teachers and researchers in marketing to become more closely acquainted with the business model literature and analyst reports and processes. Social implications As the idea of business model change becomes a more acceptable part of the strategic armoury of firms, the understanding of the information requirements to support such change to become more widely understood, and business model change to be consequently more common can be expected. This paper contributes to the understanding of the information requirements involved in such changes. Originality/value This study highlights the gap in the discussion of information provision to business leaders concerning business model innovation requirements and threats.
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商业模式创新,战略信息和分析公司的作用
本文的目的是探讨分析师在提供信息以支持商业模式创新方面的作用。本文基于两位合著者对商业模式的初步研究(Stott et al., 2016),其中添加了团队成员在战略分析公司工作或与商业分析公司客户密切合作的经验以及进一步的辅助数据。本文的研究结果表明,分析师可以做更多的工作来帮助他们的客户抓住商业模式创新的机会并应对商业模式创新的威胁,但这可能需要商业领袖和分析公司对他们的相互关系进行不同的思考,特别是客户向分析师提供的简报,以及分析师如何汇总信息,以提供更清晰的商业模式选择及其可能的后果。本文需要通过初步实证研究来证实观点。本研究确定了公司需要向他们的分析师简要介绍,以提供有关商业模式机会和威胁的更多信息,并为营销教师和研究人员更密切地熟悉商业模式文献和分析师报告和流程。随着商业模式变化的想法成为企业战略军械库中更容易接受的一部分,对支持这种变化的信息需求的理解将得到更广泛的理解,并且可以预期商业模式变化将更加普遍。本文有助于理解这些变更中涉及的信息需求。独创性/价值本研究突出了在向商业领袖提供有关商业模式创新需求和威胁的信息的讨论中的差距。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
Bottom Line
Bottom Line INFORMATION SCIENCE & LIBRARY SCIENCE-
CiteScore
9.90
自引率
12.20%
发文量
7
期刊介绍: Because The Bottom Line: Managing Library Finances is written and edited by well respected figures from the librarian community - you can be assured the topics covered will be particularly relevant to you and your library.
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