GROWING IMPORTANCE OF EMPLOYEE ENGAGEMENT FOR REDUCING EMPLOYEE TURNOVER AND ENHANCING BUSINESS PERFORMANCE

Abstract

Employee engagement is a powerful word that can be used to describe how employees feel about their work. These days, and especially during COVID times, employee engagement has become one of the most important metrics for the organization. As Jack and Suzy Welch suggest: "Employee engagement first. No company, small or large, can win in the long run without energized employees who believe in the mission and understand how to achieve it." Many studies show how increasing employees' levels of commitment can have a big impact on company success; not only does it lead them away from high turnover rates, but it also increases productivity because they're more likely than ever before to be engaged in what matters: making money! Therefore, employee engagement has the power to make or break a business.