{"title":"Use of Google Trends to Predict the Real Estate Market: Evidence from the United\n Kingdom","authors":"G. Bulczak","doi":"10.53383/100332","DOIUrl":null,"url":null,"abstract":"This paper demonstrates how Google Trends data can be used to improve real estate\n market predictions. Online searches produce valuable data that precede economic\n decisions. This study explores the usefulness of Google search engine data in predicting\n the real estate markets. The results indicate that Google data can be an additional\n source of information for investors and policymakers. This analysis adds to the existing\n literature that explores the role of behavioral factors in the decision-making process.\n Google Trends data are identified as an important predictor of real estate market prices\n and sales volume.","PeriodicalId":44050,"journal":{"name":"International Real Estate Review","volume":"30 1","pages":""},"PeriodicalIF":0.4000,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Real Estate Review","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.53383/100332","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"ECONOMICS","Score":null,"Total":0}
引用次数: 2
Abstract
This paper demonstrates how Google Trends data can be used to improve real estate
market predictions. Online searches produce valuable data that precede economic
decisions. This study explores the usefulness of Google search engine data in predicting
the real estate markets. The results indicate that Google data can be an additional
source of information for investors and policymakers. This analysis adds to the existing
literature that explores the role of behavioral factors in the decision-making process.
Google Trends data are identified as an important predictor of real estate market prices
and sales volume.
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