Digital Servitization and Firm Performance: Technology Intensity Approach

IF 4.6 Q2 MATERIALS SCIENCE, BIOMATERIALS ACS Applied Bio Materials Pub Date : 2022-10-26 DOI:10.5755/j01.ee.33.4.29649

S. Rakic, M. Pero, A. Sianesi, U. Marjanović

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引用次数: 13

Abstract

Digital servitization provides radical changes in the offer of products from manufacturing firms. The purpose of this paper is to investigate the impact of digital servitization on manufacturing firm performance and demonstrate the role of technology intensity, product-related services, and digital solutions in different industry sectors. This research collected data from 240 manufacturing firms from the Republic of Serbia under the European manufacturing survey from 2018. Multivariate regression analysis was used to test the impact of product-related services and digital solutions on manufacturing firm performance according to technology intensity. The findings show that the impact of digital servitization is more significant with the higher technology intensity level of the industry sector. Furthermore, the results show that Data-based services based on Big Data Analysis have the highest impact on manufacturing firm performance in all categories of technology intensity. Moreover, results from the fixed panel regression show production managers which combination of product-related services along with digital solutions make the highest financial performance according to the technology intensity of the firm.

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数字化服务化与企业绩效:技术强度方法

数字化服务化为制造企业提供的产品带来了根本性的变化。本文的目的是研究数字化服务化对制造业企业绩效的影响，并证明技术强度、产品相关服务和数字化解决方案在不同行业中的作用。这项研究收集了2018年以来欧洲制造业调查中来自塞尔维亚共和国240家制造业公司的数据。采用多元回归分析，根据技术强度检验产品相关服务和数字化解决方案对制造企业绩效的影响。研究结果表明，产业部门技术强度越高，数字化服务化的影响越显著。此外，研究结果表明，在所有技术强度类别中，基于大数据分析的基于数据的服务对制造企业绩效的影响最大。此外，固定面板回归的结果显示，根据企业的技术强度，产品相关服务与数字解决方案相结合的生产经理的财务绩效最高。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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