Political Relations and Media Coverage

T. Ruf, Jun-Min Song, Bohui Zhang
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引用次数: 2

Abstract

We study the impact of political relations on media coverage. Using a sample of 3,290 American Depository Receipts (ADRs) from 45 countries, we find that poor political relations between the US and an ADR firm’s home country induce negative coverage by the US media of the ADR firm. To alleviate endogeneity, we adopt France’s and Germany’s opposition to the Iraq War and the inauguration of the US president as two shocks to bilateral political relations between the US and foreign countries. In placebo tests, we show either no negative effect of political relations on ADR firms’ press releases and non-US media coverage or such an effect not driven by firms’ US sales. We further document the three economic mechanisms underlying the impact of political relations on media coverage: US journalists’ country sentiment, a country’s popularity among US readers, and the US media’s political beliefs. Finally, we document the two consequences of negative coverage by the US media: investors respond to negative news in a short horizon but quickly adjust with a stock price reversion in a long horizon, and negative coverage leads to a higher likelihood of firms terminating their ADRs.
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政治关系和媒体报道
我们研究政治关系对媒体报道的影响。我们以来自45个国家的3290份美国存托凭证(ADR)为样本,发现美国与ADR公司所在国的不良政治关系会导致美国媒体对ADR公司的负面报道。为了缓解内生性,我们将法德两国反对伊拉克战争和美国总统就职作为美国与外国双边政治关系的两大冲击。在安慰剂测试中,我们发现政治关系对ADR公司的新闻稿和非美国媒体报道没有负面影响,或者这种影响不是由公司的美国销售驱动的。我们进一步记录了政治关系对媒体报道影响的三个经济机制:美国记者的国家情绪,一个国家在美国读者中的受欢迎程度,以及美国媒体的政治信仰。最后,我们记录了美国媒体负面报道的两个后果:投资者在短期内对负面新闻做出反应,但在长期内迅速调整股价,负面报道导致公司终止其adr的可能性更高。
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