A Study on Satisfaction of Third Party Mobile Payment Service in China

Jae-Young Moon
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Abstract

[Abstract] SNS has recently reached the level of providing financial services to customers through a mobile payment system that goes beyond the existing payment system using Fintech, which is a fusion of financial industry and information technology. These mobile payment systems are increasing in scale as time goes by, and their functions are reaching the same level as general financial services. This study is an empirical study to examine what is the most important factor in Internet banking by targeting users who use WeChat Pay among Chinese Internet bank users with the highest Fintech Adoption rate. SNS has recently reached the level of providing financial services to customers through a mobile payment system that goes beyond the existing payment system using Fintech, which is a fusion of financial industry and information technology. As a results, 2 factors positive influence on Acceptance intention and Customer satisfaction. These mobile payment systems are increasing in scale as time goes by, and their functions are reaching the same level as general financial services.
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中国第三方移动支付服务满意度研究
【摘要】最近,SNS已经达到了通过移动支付系统向客户提供金融服务的水平,这种移动支付系统超越了现有的使用Fintech的支付系统,是金融行业与信息技术的融合。随着时间的推移,这些移动支付系统的规模越来越大,其功能已达到与一般金融服务相同的水平。本研究是一项实证研究,以金融科技采用率最高的中国互联网银行用户中使用微信支付的用户为目标,研究互联网银行最重要的因素是什么。SNS最近利用金融产业和信息技术(it)的融合——金融科技(Fintech),超越了现有的支付系统,通过移动支付系统向顾客提供金融服务。结果表明,2个因素对接受意向和顾客满意度有正向影响。随着时间的推移,这些移动支付系统的规模越来越大,其功能已达到与一般金融服务相同的水平。
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