Teaching Opportunity Recognition: Meeting the Challenges of Message, Method and Measurement

Rebecca J. White, Giles T. Hertz
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引用次数: 1

Abstract

The efficacy of experiential entrepreneurship education is often dependent upon students’ ability to identify a viable entrepreneurial opportunity early in the class or programme. Yet students often struggle with this process for a wide variety of reasons. Translating theory into the classroom may be considered a pathway to provide educators with the tools they need to help students enhance their opportunity recognition skills. In this article, we first review theories of opportunity recognition and challenges associated with teaching this topic. We then offer a pedagogy that addresses the content indicated by theory, a method of teaching the topic and propose an assessment structure. Within the pedagogical model provided, educators have the freedom to incorporate their preferred individual instructional tools to meet the needs of their learner audiences and to allow them to take advantage of their own personal resources.
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教学机会识别:迎接信息、方法和测量的挑战
体验式创业教育的效果往往取决于学生在课堂或课程早期识别可行创业机会的能力。然而,由于各种各样的原因,学生们经常在这个过程中挣扎。将理论转化为课堂可以被认为是为教育工作者提供他们需要帮助学生提高机会识别技能的工具的途径。在本文中,我们首先回顾了机会识别理论和与教学相关的挑战。然后,我们提供了一种教学法,解决了理论所指出的内容,一种教学方法,并提出了一个评估结构。在提供的教学模式中,教育者可以自由地结合他们喜欢的个人教学工具来满足他们的学习者受众的需要,并允许他们利用自己的个人资源。
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来源期刊
CiteScore
1.90
自引率
14.30%
发文量
28
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