Influence of Corporate Socially Responsible Behavior in the Conditions of the COVID-19 Pandemic on Job Satisfaction and Turnover Intentions of Employees

B. Đorđević, Maja Ivanović-Đukić, V. Lepojević, S. Milanović
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Abstract

The COVID-19 pandemic has brought significant changes in all segments of the functioning of human society and has particularly affected the way companies organize their business. As its appearance at the same time meant a high health and safety risk in the sphere of work, the corporate social responsibility (CSR) towards all stakeholders, and especially employees, deserves special attention. Employees are naturally most interested in the management of the company treating them in an ethical and responsible way, but they are also very interested in responsible behaviour towards other stakeholders. As the performance of the company largely depends on the attitudes and behaviour of the employees, it is very important to examine how the employees evaluate the entire CSR. Based on the above, the focus of this paper will be to examine the impact of CSR in the context of the COVID-19 pandemic on job satisfaction (JS) of employees, as well as their eventual turnover intention (TI). In this regard, during 2021, an empirical study was conducted using the case study method by surveying 100 employees in the Republic of Serbia. By testing the mediating effect of JS between CSR and TI, it was concluded that CSR is a positive predictor of JS and that JS is a mediating variable between CSR and TI. The results of the analysis have a theoretical and practical contribution in the field of human resource management because they provide insight into possible predictors of JS and TI.
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新冠疫情下企业社会责任行为对员工工作满意度和离职意向的影响
新冠肺炎大流行给人类社会运作的各个环节带来了重大变化,特别是对企业组织业务的方式产生了影响。由于它的出现同时意味着工作领域的高度健康和安全风险,因此对所有利益相关者,特别是员工的企业社会责任(CSR)值得特别关注。员工自然对公司管理层以道德和负责任的方式对待他们最感兴趣,但他们也对对其他利益相关者负责任的行为非常感兴趣。由于公司的绩效在很大程度上取决于员工的态度和行为,因此研究员工如何评估整个企业社会责任是非常重要的。基于上述,本文的重点将是研究2019冠状病毒病大流行背景下企业社会责任对员工工作满意度(JS)以及最终离职意向(TI)的影响。在这方面,在2021年期间,通过调查塞尔维亚共和国的100名员工,使用案例研究方法进行了一项实证研究。通过检验责任感在企业社会责任和个人行为之间的中介作用,我们发现企业社会责任是责任心的正向预测因子,而责任心是企业社会责任和个人行为之间的中介变量。分析结果在人力资源管理领域具有理论和实践贡献,因为它们为JS和TI的可能预测因素提供了见解。
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