Application of the Theory of Planned Behavior for Predicting the Intention of International Entrepreneurship: Global Mindset and Cultural Intelligence As Moderation Variables

The Fennie Saputra, Sabrina O. Sihombing
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引用次数: 2

Abstract

International entrepreneurship is one of the wheels that contributes to the developmenet of emerging economy. In regards to the development of Indonesia. contributions were given in the form of providing employment, increasing state input, and strengthening foreign exchange reserves. Indonesia is one of the countries in ASEAN, which also supports international entrepreneurship by opening ASEAN international trade routes through the Asean Free Trade Area (AFTA). With the opening of international trade channels, business competition can be increased. Based on the results of a survey conducted by GEM on ASEAN in terms of international entrepreneurial intentions at the initial stage of business, Indonesia was estimated at 0.3%. Therefore this study will discuss more deeply about the factors that influence one's international entrepreneurial intentions which consist of attitudes, social norms, global mindset and cultural intelligence. This study used 200 respondents from one ot the wellknown university focusing on entrepreneural creation enrolled in entrepreneurship courses. Data analyzed using Moderated Multiple Regression (MMR) resulted a positive relationship between international behavioral control and entrepreneurial intentions where highly needed in creating successfull entrepreneur.
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计划行为理论在国际创业意向预测中的应用:全球思维和文化智力作为调节变量
国际创业是推动新兴经济体发展的“轮子”之一。关于印尼的发展。提供就业、增加国家投入、增加外汇储备。印尼是东盟成员国之一,通过东盟自由贸易区(AFTA)开辟东盟国际贸易路线,支持国际创业。随着国际贸易渠道的开放,商业竞争可以增加。根据GEM对东盟在创业初期的国际创业意向进行的调查结果,印度尼西亚估计为0.3%。因此,本研究将更深入地探讨影响个人国际创业意向的因素,包括态度、社会规范、全球思维和文化智力。这项研究使用了200名受访者,他们来自一所专注于创业创造的知名大学,参加了创业课程。利用调节多元回归(MMR)对数据进行分析,发现国际行为控制与创业意向之间存在正相关关系,而创业意向是培养成功企业家所必需的。
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发文量
13
审稿时长
24 weeks
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