Research on the Multimodal Teaching Model of Business English Translation

Abstract

: The multimodal teaching model originates from the multimodal discourse analysis. The theory of multimodal discourse analysis mainly emphasized the important role of social symbols such as images and actions in discourse communication. In the past twenty years, multimodal teaching model has gradually entered the field of education. In the practice of language teaching, it is helpful to improve the effectiveness of language teaching by learning from the theory of multimodal discourse analysis and give full play to the synergy of multimodal participation. Business English translation course covers the translation practice of international business activities, which is a kind of complex social communication and presents a multimodal development trend. Therefore, business English translation course has the characteristics of “business” and “application”. It is necessary to implement the practice teaching of interdisciplinary and cross-cultural communication in business situations. Combined with the characteristics of business English translation course, the application of multimodal teaching model has practical significance for promoting the teaching reform of business English translation course and improving its teaching quality. Constructing a new teaching model of business English translation by combining multimodal teaching environment, multimodal teaching materials, multimodal teaching methods and multimodal assessment can make the business English translation teaching more effective and help improve students’ language acquisition, translation skills, cross-cultural ability and humanistic quality simultaneously.