The Impact of Media Globalization of English Football: The Kuwaiti Experience

IF 2 Q2 COMMUNICATION International Journal of Sport Communication Pub Date : 2022-01-01 DOI:10.1123/ijsc.2022-0025
Ali A. Dashti, R. Haynes, Husain A. Murad
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Abstract

The new technologies of broadcasting, sports coverage, sports casters, and sports analysis, especially in Europe, have attracted many local sports players and fans to enjoy and imitate famed European players. The globalization of football (soccer) has affected sports culture in Kuwait. In-depth interviews with 17 interviewees including sports academics, experts, practitioners, coaches, sports players, fans, and sports reporters revealed that the English Premier League not only entertained the fans in Kuwait but also affected their popular culture behavior and local football league performance and attendance. The English Premier League also affected fandom lifestyle and expenditure through expensive sports subscriptions or even traveling to Europe to attend football matches.
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英国足球媒体全球化的影响:科威特的经验
特别是在欧洲,广播、体育报道、体育解说和体育分析的新技术吸引了许多当地的体育运动员和球迷来欣赏和模仿著名的欧洲运动员。足球的全球化影响了科威特的体育文化。通过对体育学者、专家、从业者、教练、运动员、球迷、体育记者等17位受访者的深度采访,我们发现英超联赛不仅为科威特球迷带来了娱乐,也影响了他们的流行文化行为和当地足球联赛的表现和上座率。英超联赛也影响了球迷的生活方式和消费,通过昂贵的体育订阅,甚至前往欧洲观看足球比赛。
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CiteScore
3.70
自引率
5.60%
发文量
36
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