编者注&行业文摘

Armand Gilinsky
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引用次数: 0

摘要

WBCRJ的使命是提供涉及全球葡萄酒商业背景下真实人物和真实事件的卓越决策案例研究。第3卷反映了主题和地区的多样性,提高了我们对酒庄如何权衡创新和可持续性挑战以实现差异化优势的认识。
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Editor's Note & Industry Digest
The WBCRJ's mission is to provide exceptional decision-focused case studies involving real people and real events in the global wine business context. Volume 3 reflects a diversity of topics and regions that advance our knowledge of how wineries weigh the challenges of innovation and sustainability to achieve differentiation advantages.
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