考虑销售损失的一库多店问题的联合库存和价格控制:螺旋现象和近最优启发式

Y. Lei, Sheng Liu, Stefanus Jasin, A. Vakhutinsky
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引用次数: 1

摘要

我们考虑一个有一个仓库和多个商店的联合库存和定价问题,其中零售商需要在销售季节开始时一次性决定仓库的库存数量,然后在整个季节中为每个商店定期联合补货和定价决策。每个商店未满足的需求立即消失。零售商产生了通常的可变订购成本、库存持有成本和损失的销售成本,他的目标是使预期总利润最大化。这个问题的最优控制(或策略)是未知的,在数值上很难计算。为了解决这个问题,我们提出了一种基于原始随机问题的确定性松弛的最优解的启发式控制。我们的启发式算法的构建结合了四个思想:(1)订货至控制,(2)动态定价与线性费率调整,(3)补货批次,(4)随机误差平均。对于特定的控制参数选择,当需求为泊松且年市场规模较大时,启发式接近最优。除了分析我们提出的启发式算法外,我们还分析了一些直接实现确定性近似解的流行和简单的启发式算法的性能。我们表明,对确定性问题进行简单的重新优化可能会导致价格轨迹上的“螺旋下降”运动,从而产生非常糟糕的性能,这反过来又会导致预期销售损失数量的“螺旋上升”运动(即,随着我们更频繁地重新优化,预期销售损失数量不断增加)。这提醒我们不要在联合库存和定价设置中使用简单的重新优化。
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On the Joint Inventory and Pricing Control for a One-Warehouse Multi-Store Problem with Lost Sales: Spiraling Phenomena and a Near-Optimal Heuristic
We consider a joint inventory and pricing problem with one warehouse and multiple stores, in which the retailer needs to make a one-time decision on the amount of inventory to be placed at the warehouse at the beginning of the selling season, followed by periodic joint replenishment and pricing decisions for each store throughout the season. Unmet demand at each store is immediately lost. The retailer incurs the usual variable ordering costs, inventory holding costs and lost sales costs, and his objective is to maximize the expected total profits. The optimal control (or policy) for this problem is unknown and numerically challenging to compute. To deal with this, we propose a heuristic control based on the optimal solution of a deterministic relaxation of the original stochastic problem. The construction of our heuristic combines four ideas: (1) order-up-to control, (2) dynamic pricing with linear rate adjustment, (3) replenishment batching, and (4) random errors averaging. We show for a particular choice of control parameters that the heuristic is close to optimal when demand is Poisson and the annual market size is large. In addition to analyzing our proposed heuristic, we also analyze the performance of some popular and simple heuristics that directly implement the solution of the deterministic approximation. We show that simple re-optimization of deterministic problem may yield a very poor performance by causing a ``spiraling down" movement in price trajectory, which in turn yields a ``spiraling up" movement in expected lost sales quantity (i.e., the expected lost sales quantity keeps increasing as we re-optimize more frequently). This cautions against the use of simple re-optimizations in the joint inventory and pricing setting with lost sales.
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