地理方面的联系强度和价值的信息在社交网络

Georg Groh, Florian Straub, J. Eicher, David Grob
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引用次数: 9

摘要

过去,Mark Granovetter等学者对社会纽带强度维度与传播信息价值维度之间的关系进行了研究。此外,Liben-Nowell等人也讨论了空间距离与具有小世界特征的社会网络中存在的联系之间的联系。在这篇文章中,我们的目的是研究维度空间距离和信息的非二进制连续值之间的关系。此外,我们还讨论了信息价值的非二元连续测度与社会关系强度的非二元连续测度之间的联系。我们还特别研究了社交网络中所有三个维度之间的相互关系,特别是社会联系强度与信息价值之间的反比关系是否存在空间依赖性的研究问题,这可能被称为“地理-格兰诺维特效应”。作为我们实证调查的基础,我们使用了一个大型Twitter数据集,因为这个社交媒体允许我们同时访问互动的空间、社交和信息维度,从而同时为社交网络建立这三个维度的模型。我们发现,在我们的数据集中,社会联系强度随着参与者之间空间距离的增加而降低。我们还观察到,一般情况下,信息价值随着连接强度的增加而降低,并且信息价值与距离无关。根据我们的发现,像Twitter这样的社交媒体并没有表现出地理-格兰诺维特效应。
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Geographic aspects of tie strength and value of information in social networking
Relations between the dimension of social tie strength and the dimension of value of communicated information have been investigated in the past by researchers such as Mark Granovetter. Also the connection between spatial distance and the existence of ties in social networks with small world characteristics has been discussed by Liben-Nowell and others. In this contribution we aim at investigating the relation between the dimensions spatial distance and non-binary, continuous value of information. Furthermore, we discuss the connection between non-binary, continuous measures for value of information and the dimension of non-binary social, continuous measures of tie strength. We also especially investigate the interrelation between all three dimensions in Social Networking and especially the research question of whether a spatial dependency of the inverse relation between social tie strength and value of information exists which may be named 'Geo-Granovetter effect'. As a basis for our empirical investigations we used a large Twitter dataset, because this Social Medium allows us to simultaneously access spatial, social and informational dimensions of interaction and thus to simultaneously model these three dimensions for Social Networking. We found that the social tie strength decreases as expected with increasing spatial distance among participants in our data-set. We also observed that in general the information value decreases when the tie strength increases and that the value of information is independent from the distance. According to our findings, Social Media such as Twitter don't exhibit a Geo-Granovetter effect.
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