纵向关系、机会主义与福利

Germain Gaudin
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引用次数: 27

摘要

本文重新研究了当合同为线性时,上游垄断者与多个零售商签订秘密协议所面临的机会主义问题。我们描述了秘密契约下的均衡,并将其与允许一般形式的需求和零售竞争的公共契约下的均衡进行比较。我们发现,当且仅当零售商的行为是战略补充时,秘密合同下的市场扭曲比公开合同下的市场扭曲更严重。我们还研究了机会主义对企业利润的影响。无论零售商是持消极态度还是持谨慎态度,我们的主要业绩都保持强劲。最后,我们讨论了我们的结果对竞争零售商之间信息交换的反垄断分析的影响,以及对“纳什中纳什”模型的实证分析。
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Vertical Relations, Opportunism, and Welfare
This paper revisits the opportunism problem faced by an upstream monopolist contracting with several retailers over secret agreements, when contracts are linear. We characterize the equilibrium under secret contracts and compare it to that under public ones in a setting which allows for general forms of demand and retail competition. We find that market distortions are more severe under secret contracts than public ones if and only if retailers' actions are strategic complements. We also investigate the effect of opportunism on firms' profits. Our main results remain robust whether retailers hold passive or wary beliefs. Finally, we discuss the implications of our results for the antitrust analysis of information exchange between competing retailers, and for the empirical analysis of 'Nash-in-Nash' models.
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