教与学商业智能:商业评估最后但并非最不重要

Esther Hochsztain, A. Tasistro
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引用次数: 0

摘要

大多数数据挖掘、商业智能和数据仓库大学课程都侧重于技术和建模。但是,在商业智能项目的第一阶段,它们无法教授业务理解、原型以及如何让业务用户参与进来。在本文中,我们回顾了与商业智能教学相关的研究,确定了最常见的教学和学习方式的优缺点。下面我们将介绍我们在不同领域教授商业智能的经验。我们继续提出了一种测试项目商业应用和投资回报研究的方法。
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Teaching an Learning Business Intelligence: Business Evaluation Last but Not Least
Most data mining, business intelligence and data warehousing university courses are focused in techniques and modeling. But they fail in teaching business understanding, prototyping and how to involve business users from the first stages of a business intelligence project. In this paper we review research related to business intelligence teaching identifying strengths and weaknesses of most common ways of teaching and learning. Following we describe our experience teaching business intelligence in different areas. We continue proposing a method to test the project business applications and the return of investment study.
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