顾客情况作为信息需求的线索

2009 IEEE Conference on Commerce and Enterprise Computing Pub Date : 2009-07-20 DOI:10.1109/CEC.2009.85

S. Robra-Bissantz

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引用次数: 2

摘要

在移动商务中，描述人们在其周围环境中的情况的方法是众所周知的。这种方法被扩展到人类情境的概念，适用于广泛的信息系统。基于以往的实证研究结果，这篇论文展示了虚拟和真实购物过程中顾客情境导致信息需求的不同案例。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Customer Situations as a Clue to Information Needs

The approach of describing situations of persons in their surroundings is well known in Mobile Business. This approach is extended to a concept of human situations that holds for a wide range of Information Systems. Based on former empirical findings this contribution shows different cases where customer situations lead to information needs in virtual and real shopping processes.

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2009 IEEE Conference on Commerce and Enterprise Computing

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