通过分析在线购物网站的用户评论来检测欺诈和恶意网站

Asha S. Manek, P. D. Shenoy, M. Mohan, K. Venugopal
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引用次数: 14

摘要

最近,网络已经成为一个重要的全球在线购物平台。人们在网上销售和购买产品,使用网上银行设施,甚至对他们的网上购物体验发表意见。恶意的人可能会参与任何与欺诈性电子商务的在线交易,给出虚假的积极评论,这些评论实际上并不存在,以促进或贬低产品。用户评论对决策非常重要,同时也不可靠。在本文中,我们提出了一种新的贝叶斯逻辑回归分类器BLRFier,它通过分析在线购物网站的用户评论来检测欺诈和恶意网站。我们通过抓取良性和恶意电子购物网站的评论来建立自己的数据集,并应用监督学习技术。BLRFier模型的实验评估达到了100%的准确率,表明该方法在实际部署中是有效的。
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Detection of fraudulent and malicious websites by analysing user reviews for online shopping websites
Recently, the web has become a crucial worldwide platform for online shopping. People go online to sell and buy products, use online banking facilities and even give opinions about their online shopping experience. People with malicious intent may be involved in any online transaction with a fraudulent e-business give fake positive reviews that actually does not exist to promote or degrade the product. User reviews are extremely essential for decision making and at the same time cannot be reliable. In this paper, we propose a novel method Bayesian logistic regression classifier BLRFier that detects fraudulent and malicious websites by analysing user reviews for online shopping websites. We have built our own dataset by crawling reviews of benign and malicious e-shopping websites to apply supervised learning techniques. Experimental evaluation of BLRFier model achieved 100% accuracy signifying the effectiveness of this approach for real-life deployment.
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