跨国公司的创新情景以及利用创新获得收益的可能性

IEEE International Engineering Management Conference Pub Date : 2002-08-18 DOI:10.1109/IEMC.2002.1038405

K. Sinclair, K. Pandya

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引用次数: 2

摘要

本文关注的是创造力和创新的主题，特别是寻求建立一个多方位的理解，什么是创造力和创新，如何管理和加强它们，以最好地支持新经济中的组织/公司。此外，还研究了最适合培养创造性过程的企业文化风格，包括那些对其产生不利影响的因素。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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A scenario of innovation in a MNC and the potential to gain by exploiting it

This paper is concerned with the subject of creativity and innovation specifically seeking to establish a multi-directional understanding of what creativity and innovation are, how they can be managed and enhanced to best support the organisation/company in the new economy. Additionally, the style of corporate culture best suited to nurturing the creative process has been studied including those factors adversely impacting it.

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IEEE International Engineering Management Conference

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