老年消费者数字素养能力对数字脆弱性的影响研究

Donghwan Kang, Haoyue Bai
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摘要

本研究旨在调查第四次工业革命和新冠肺炎疫情后,在快速向数字经济过渡过程中被异化的老年人的消费状况,以及数字感知变化带来的数字素养和脆弱性。在韩国,65岁以上人口的比例正在增加,预计到2026年将达到超老龄化社会,新技术和产业环境的快速变化是积极的,但老年人等弱势群体不适应这些变化,这可能会加深信息差距,造成经济和社会不平等。在以往的研究中,数字异化是由于老年人的数字差距而产生的,并提出了社会对此的兴趣和支持措施,但本研究旨在进一步细分,并提出一个研究方向,即重新审视老年消费者的数字素养和脆弱性。
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A study on the Effect of Digital Literacy Capacity of Elderly Consumers on Digital Vulnerability
The purpose of this study is to investigate the consumption status of the elderly who are alienated in the process of rapidly transitioning to the digital economy after the Fourth Industrial Revolution and the COVID-19 pandemic, and digital literacy and vulnerability due to changes in digital perception. In Korea, the proportion of people aged 65 or older is on the nse and is expected to reach a super-aged society by 2026, and new technologies and rapid changes in the industrial environment are positive, but vulnerable groups such as the elderly do not adapt to these changes, which can deepen the information gap and cause economic and social inequality. In previous studies, digital alienation occurs due to the digital gap of the elderly, and social interest and support measures are suggested for this, but this study aims to further subdivide this and present a research direction to re - examine digital literacy and vulnerability for elderly consumers.
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